Please don't reformulate, I love this!
I was out of soap for my face and I really didn't like anything I had ever used before and I've tried a lot of them out there. So I went out to find something new. I took a gamble and bought this by chance, never having heard about it or seen it before. I seriously hit the jackpot on this one. The fresh clean feeling my skin had after washing with this was simply unlike anything I have felt before. It just washed away all built up contaminants and grime and soap residues and left nothing behind but pure clean skin. My skin never felt so good before. I feel like this is high quality made soap , I sure hope if they get popular they don't change the formula like so many others have done.